Marketing Your Book: Building An Author Platform

This post is now a podcast episode! You can learn more about the podcast in this post. I’m sure you’ve heard the term “author platform” thrown around, but what does it actually mean? Here’s my understanding, according to personal experience and classes I took in college while working towards my degree. What does “platform” mean?Continue reading “Marketing Your Book: Building An Author Platform”

Marketing Your Book: The Importance of Social Media

This post is now a podcast episode! You can visit this post to learn more about the podcast! When I first learned about author platforms, I was dismayed to discover that social media is an essential part of building an author brand. The majority of my experience with social media has been that of doomContinue reading “Marketing Your Book: The Importance of Social Media”